Xmas Task 2

To what extent is the media to blame for the negative social view in Britain surrounding Black People


The Media Studies, Authors: O'Sullivan, Tim, Jewkes Yvonne(2004)

" Black people have largely portrayed as part of the mainstream middle class, which does not accuratley reflect the lives of many blacks who find themselves excluded from such a life in advanced capitalist societies", Page: 155

" Advertising has traditionally relied on the use of stereotypes to put across information in a format that is quick and easy for the viewer or reader to understand". Page 154

These quotes struck my eye as useful quotations to use in my Critical Investigation, as they talk about the experiences of black people in the media, and touches more upon the representations which could be connoted through this.

The Black and White Media Book. Handbook for the Study of Racism and Television. Revised Edition. Author: J.Twitchin 1992

This book concentrates on the representation of black people in the British media featuring quotes of racial biasness. An example of this can be seen in the article entitled "Black Mythologies: Representation of Black People on British Television" (Angela Barry).


Branston,Gill,Stafford Roy(2003): the Media Student's Book.London Great Britain.Routledge.

"Many men feel that the most compelling advertising respresentations of masculinity are ones that produce real levels of anxiety and inadequacy, even if male culture, with its emphasis on 'strong' silences or loud camaraderie, makes it difficult to talk about or express such feelings". Page: 382

This quote can show us the way men carry themselves and express thir emotions, which is an important aspect in modern society. Additionally it alliterates the stereotypical views of the masculne emotion and the ways where which males are represented, which could relate to my case study as it could also be looked at in a negative view, and the ways which this negative view could cause moral panic.

Black Demons: The Media's Depiction of the African American Male Criminal Stereotype. Author: Dennis Rome

"According to Stallworth (1994), young black men and women both continue to follow to patterns of slavery times".

This quote implys that it is not actually the media who create the negative label of black people, they just do their part in addressing the nation; as that is the job of the news. Instead it implies that the people who put themselves under the negative spotlight are to blaim for the negative view they the y inflict apon themselves. This quote could be useful additionally, as it takes a different angle as to why there is such media panic about black people, and who actually creates it.